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Porter's Five Forces
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Blog - External Influences on Business Operations
Transformation
Marketing Role
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Home
Business Influences
PESTLE
Porter's Five Forces
Globalisation
Technology
Quality Expectations
Cost-based competition
Legal Regulation
Government Policies
Environmental Sustainability
Ethical and Social Responsibilities
Discussion
Blog - External Influences on Business Operations
Transformation
Marketing Role
Marketing Processes
Marketing Processes
Marketing Strategy
Case Studies
New Page
case studies
Cost based Competition
Qantas v. virgin
a tale of two airlines
Qantas: Impacts of share price loss
impacts
cost v. safety
Qantas annual report, p. 3-7, 10-11, 18
implications
v Australia annual report, p. 6